Product, AI and technology leadership.
Strategy to execution.

Every area below is backed by case studies with the numbers and decisions behind the work. They sit in a password-protected portfolio; ask me for access.

Career timeline

1. 2025 – now

   

   Director of Product Management · Acting Chief Product Officer, ANZ (Dec 2025 – Jul 2026)

   Leading agentic commerce, Visa card tokenisation (including Apple/Google wallets), online checkout, loyalty and rewards, app engagement and merchant onboarding.

   Led Zip's first successful agentic commerce transaction, with Visa

   • Won board approval for the agentic commerce strategy and delivered phase 1 discoverability (AEO/GEO and MCP)
   • Launched the Recurring Spend Hub: recurring spend up 10%, total transaction value up 40% in year one
   • Redesigned zip.co homepage for 10% stronger conversion, with Zip Plus overtaking Zip Pay
   • Cut in-app campaign delivery time by 50% through automation

2. 2021 – 2025

   

   Head of Digital Products and Platforms

   Led and owned AICD's digital products and platforms — product, design and engineering — across website, e-commerce, member portal, LMS, CRM, integrations and AI initiatives.

   First customer-facing AI agent, on the Company Directors Course

   • Built three full-stack product teams (26 people)
   • Replatformed website and e-commerce: 80% YoY growth in digital purchases
   • 82% YoY reduction in digital experience complaints
   • AI Tutor passed the Company Directors Course exam at 97%, with 82% NPS across three cohorts

3. 2020

   Versent

   Digital Product & Experience Director

   Launched the Digital Product & Experience practice alongside Cloud, Data, Security and App Dev.

   • $5M+ in new business appointments; $1M consultancy agreement secured

4. 2014 – 2020

   CommBank

   Executive Manager Digital Product

   Defined and delivered CBA's Digital Wealth strategy across NetBank and the CommBank app (5M+ daily users).

   First digital superannuation consolidation service: a 30-day process cut to 3 days

   • $25M multi-year investment secured; built 5 product teams
   • 50% YoY superannuation revenue growth for 3 consecutive years
   • Digital vs branch super sales shifted from 15% to 87% over four years
   • 250% increase in financial advice lead generation; FUA up 59%

5. 2008 – 2014

   

   Head of Digital Product & Experience

   Rebuilt AMP's digital product team post AMP/AXA merger and led digital strategy and platform modernisation.

   Australia's first combined banking and wealth app

   • Won $5M transformation funding and led a team of 25
   • 30% increase in digital leads; 25% improvement in digital NPS
   • Established AMP's first Human-Centred Design team

6. 2006 – 2008

   

   Senior Product and Ecommerce Manager

   Built the product, digital sales and analytics team and led ancillary revenue products on qantas.com.

   First Holidays booking engine on qantas.com: flights, hotels, cars, transfers, activities and insurance

   • Owned the ancillary revenue P&L across the trip
   • Hotel booking conversion up 12% YoY; trips booked up 20%+ YoY

Thought leadership

1. 2022 – now

   

   Lecturer, Product Management

   • 9.5/10 course NPS; average class size of 16
   • Students from Tesla, King Furniture, NSW Government and technology companies

2. 2018 – 2025

   

   Start-up mentor, digital product & experience

   • Mentored founders across fintech, martech, edutech and Data Republic
   • 250% revenue growth for a martech company through lean start-up practice

3. 2023

   Leading the Product

   Speaker, Leadership track

   • Inaugural leadership track speaker, based on research into product team structures conducted as council lead with the Association of Product Professionals